eCargo Longtail

eCargo Longtail

Estarli joins the eCargo club.

The British brand believes it has a longtail to take on the Tern.

Estarli has moved into the Cargo space with a family-focused longtail. Co-Founder Alex Francis said, “this one was hard to ignore. The eCargo market is burgeoning and I do school runs for my daughters in a town where the Cargo bike is king and the car is a fool’s game”.

Alex explains that the intention was to develop an eCargo for all families: “It had to be more affordable than many of the market leading eCargo’s and it had to be a longtail variant since they ride the most like normal bikes.” The Estarli eCargo boasts a large 750WH battery that can do weeks of school trips without needing to charge and can carry an enviable 210 kg load.

Cycling Electric tested it at the eBike Summit in Oxford and said, “the Estarli electric cargo bike has an impressive spec for the price, managing to include an Enviolo stepless gear transmission alongside the Bafang m400 mid-motor, which offers 80 Nm of torque delivery to the Gates Carbon Drive belt.” Estarli tests their eBikes in the steep Chilterns valley of Berkhamsted so you know if you buy an estarli, it’s going to fly up hills.

Co-Founder and brother Oliver Francis says Estarli has had a lot of interest in the eCargo ever since the rumours started circulating. “We have a close relationship with our retail partners up and down the country and this is the product that has got them talking the most”, he said. Leading industry outlet, Ebiketips shared that enthusiasm after a full afternoon's testing. They said, “It was hard to fault this e-bike and the ease with which it took on the test ground - including some nice quality off-road bridleways - made its performance even more impressive.” They went on; “the RRP of £2,995 looks extremely competitive as most mid-drive e-cargo longtails with this carrying capacity start at around £4,000”. “With a lot of noise in the eCargo space”, Oliver said, “we are delighted to cut through. When Ebiketips say they are ‘truly impressed’ with one of our new products we use that as fuel to push it but also iterate and improve upon it.

The Estarli eCargo launches in late September 2023. The bike will initially launch with a ‘Family Pack’ bolt-on plus a series of other accessories. In 2024, Estarli will be releasing its own range of weather shields for the Family Pack.


Bafang M400 250 watt Mid drive

Carbon Gates belt drive

Enviolo CVT hub 

700 WH battery (secondary battery available 2024)

28KG Net weight 

Suntour XCT front suspension

Schwalbe Super Moto Tyres

Load capacity inc rider (210kg)

Folding stem

Quick release front wheels

Automatic Buchelk headlight

Park stand

RRP £2995



Family Pack  (Side steps & Protection rails = RRP £250)

Cargo Basket (RRP £95)

Junior Seat (RRP £49.95)

Secondary Handlebar (RRP £39.95)


To read the full Ebiketips & Cycling Electric articles, see links below:

First ride: Estarli Cargo | electric bike reviews, buying advice and news - ebiketips

Estarli eCaro debut